Your Story

Engine

Fueled by Savage Soup Content

Your Story

Engine

Fueled by Savage Soup Content

Stories that move. Strategy that sticks.

Stories that move.

Strategy that sticks.

Copy and content systems that drive growth, scale across every channel, and keeps your voice consistently yours.

My words have made people:

BUY CARS ONLINE,

they never test drive.

DROP RENT MONEY ON SNEAKERS,

they put in clear cases on their wall.

BUY OUT RAINBOW-COLORED BASICS,

branded as ‘Adicolor’—again, and again, and again.

LINE UP FOR COLLABS,

between Japanese streetwear artists and German utilitarian designers.

CHEER FOR THEIR TEAM,

in three different jerseys—home, away, and the (training) one no one asked for.

SIP THEIR MORNING COFFEE,

traced back to a hillside in Ethiopia or Guatemala.

SNACK ON TRENDS,

anti-inflammatory marshmallows and puffed water lily seeds (yep, that’s a thing).

STRAP INTO SNOWBOARDS,

ridden by pros.

FILL ADWEEK WEBINARS,

just to learn which sponsorships were worth the millions—and which ones flopped harder than a halftime TikTok.

If words can do all that, imagine what they can do for your brand.

Start with a free 20-min strategy call.

Your brand is already brilliant. But the copy’s off and the content’s stuck.

Let’s be real—does this sound familiar?

  • Delegated copy comes back watered down.

  • Content feels like busywork, not a growth driver.

  • The story in your head never makes it to the page.

That’s where Savage Soup comes in.

We build your story engine with The S3 System™, framework trusted by 25K+ brands and powered by 15+ years of beloved-brand storytelling.

The result? Consistent copy mapped to growth, that sounds like your brand everywhere — and scales seamlessly across every channel.

Choose your

starting point.

Wherever you’re at, here are three ways to get your

copy working hard and growing your brand with consistency.

Wherever you’re at, here are three ways to get your copy working hard and growing your brand with consistency.

Ladle Me

A first step

toward clarity.

An AI-driven mini-course to help you lock down your voice, write benefits that land, and flex your story across channels with consistency.

Boil It Down

Weekly strategy in

three quick bites.

A free newsletter with

3 punchy content tips

you can put to work

immediately.

The Well-Fed Brand

your Storytelling Engine.

Growth isn’t about more content. It’s about sharper content that’s consistent, clear, and unmistakably yours. With a custom playbook—messaging clarity, content pillars, and a system you can scale—the Well-Fed Brand fuels every channel without burning you out.

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MEET MANDY

the writer and strategist

behind Savage Soup Content.

I’ve led copy and content systems for Nike, adidas, and Driveway — and written ads for The North Face, GNU Snowboards, Arc’teryx, Walgreens, and more. I’ve also built storytelling engines for founders whipping up Paleo confections, launching AIP food brands, running fitness studios out of warehouses, and sourcing coffee beans on Zoom calls from Guatemala to the Netherlands.

Big or small, the

challenge is the same:

Scaling content that drives growth without losing your brand’s voice and soul.

Your brand doesn’t need more noise. It needs a...

scalable

structure

with stories that move us.

Your brand doesn’t need more noise. It needs a...

scalable

structure

with stories that move us.

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