Your Story
Engine
Fueled by Savage Soup Content Collective
Your Story
Engine
Fueled by Savage Soup Content
Stories that move. Strategy that sticks.
Stories that move.
Strategy that sticks.
Done-for-you message + copy systems that drive connection and conversion across website, emails, ads, and social. It's time for growth to stop feeling random.
our words & visuals have made people:
BUY CARS ONLINE,
they never test drive.
DROP RENT MONEY ON SNEAKERS,
they put in clear cases on their wall.
BUY OUT RAINBOW-COLORED BASICS,
branded as ‘Adicolor’—again, and again, and again.
LINE UP FOR COLLABS,
between Japanese streetwear artists and German utilitarian designers.
CHEER FOR THEIR TEAM,
in three different jerseys—home, away, and the (training) one no one asked for.
SIP THEIR MORNING COFFEE,
traced back to a hillside in Ethiopia or Guatemala.
SNACK ON TRENDS,
anti-inflammatory marshmallows and puffed water lily seeds (yep, that’s a thing).
STRAP INTO SNOWBOARDS,
ridden by pros.
FILL ADWEEK WEBINARS,
just to learn which sponsorships were worth the millions—and which ones flopped harder than a halftime TikTok.
If words can do all that, imagine what they can do for your brand.
Start with a 30-min discovery call.
Your product or service is strong. Your story just isn't consistently connecting.
Let’s be real—does this sound familiar?
your ads say this, site says that, emails lose the thread.
delegated copy comes back watered down.
social content feels like guesswork, not a growth driver.
the story in your head gets lost in translation.
That’s where Savage Soup Content Collective comes in.
Are sales unpredictable? Are ads underperforming? Is social taking up all your team's time? Does your messaging wander into the abyss? If this is happening, then you don't need a new writer or more content. Your brand's story just isn't fully connected through your funnel.
We build your custom Storytelling Engine: a done-for-you message + copy system that connects your website, emails, ads, and social around your clear point of view that resonates. Your customers pause, lean in, and click for more.
ONE STORY. MANY CHAPTERS.
The right chapter at the right moment across the funnel, backed by a simple measurement plan so you know:
what to keep
what to fix
what to scale
Built from 15+ years of big-brand storytelling and winning digital strategies right-sized for growth-ready DTC wellness and lifestyle teams.
Your team gets a done-for-you messaging system that elevates your products/services, scales with your business, and drives measurable results, all supported by fiercely loyal customers who connect with your story.
It's big brand league strategy, now at your fingertips.
Choose your
starting point.
Wherever you’re at, here are three ways to get your
copy working hard and growing your brand with consistency.
Wherever you’re at, here are three ways to get your copy working hard and growing your brand with consistency.
Clarity Audit & Brand Messaging
Your first step toward A conversion ready funnel.
For newer digital wellness + lifestyle brands that may have a disjointed online presence from quick builds (website, emails, socials) and now need the leaks fixed to stabilize before scaling.
Boil It Down
Weekly strategy in
three quick bites.
A free newsletter with
3 punchy content tips
you can put to work
immediately.
Storytelling Engine
keep your brand well-fed with a system that scales.
Growth isn’t about more content. It’s about sharper content that’s consistent, clear, and unmistakably yours. With a custom road map, messaging clarity, content pillars, and a system you can scale—the Storytelling Engine fuels every channel without burning you out.
Trusted by
MEET MANDY
the writer and strategist
behind Savage Soup Content.
I’ve led copy and content systems for Nike, adidas, and Driveway — and written ads for The North Face, GNU Snowboards, Arc’teryx, Walgreens, and more. I’ve also built storytelling engines for founders whipping up Paleo confections, launching AIP food brands, running fitness studios out of warehouses, and sourcing coffee beans on Zoom calls from Guatemala to the Netherlands.
Big or small, the
challenge is the same:
Scaling content that drives growth without losing your brand’s voice and soul.
PROOF. PERIOD.
No ego. Just elite work.
"Blew our competitors out."
“Mandy was instrumental at KORE—leading with data-backed insights, sharp brand instincts, and an eye for detail. Her copy and design work elevated everything: from social to strategy to reports that left our competitors in the dust.”
- Daniel Foltz (KORE/Two Circles)
"Smart strategy. Stronger team."
“Mandy built the copy team at adidas with smart strategy and strong brand chops. She’s a conscious leader, trusted collaborator, and one of the best I’ve worked with.”
- Monica Lucas (Nike/adidas/Target)
"All the output, no ego."
“Mandy built our copy team from the ground up. She created a collaborative, ego-free culture that made space for high-impact work across email, app, paid social, SEO, and more.
- Brandon Brown (adidas)
Your brand doesn’t need more noise. It needs a...
scalable
structure
with stories that move us.
Your brand doesn’t need more noise. It needs a...
scalable
structure
with stories that move us.
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